The world is entering a new era of creativity, one where stories can move from imagination to screen in a fraction of the time it once took. Prompt To Screen and the Creative AI Lab were created to help students, emerging creators and young professionals step boldly into that future.
At their core, both initiatives share a simple mission: empower Africa’s next generation of storytellers with the skills, tools and confidence to create world-class media using AI.
Prompt To Screen focuses on rapid creative production. Participants learn how to take an idea, develop its narrative arcs, and translate it into visual sequences using AI models for storyboarding, character creation, animations, video generation and sound. The goal is to show that with the right process and a deep understanding of AI tools, compelling films, shorts, ads and digital experiences can be built faster and more affordably than ever before.
The Creative AI Lab expands this vision into a continuous learning ecosystem. It serves as a training ground where creators experiment with new models, explore 3D and motion-generation tools, study cinematic language, and work on collaborative challenges that mirror real studio environments. It is designed to nurture talent. Participants learn how to think like modern creators who blend imagination with intelligent systems.
Together, these programs aim to democratize creative production, reduce entry barriers, and position young African creators at the forefront of global AI-powered storytelling. They showcase a new model of media innovation where creativity is accelerated, opportunities are expanded and bold ideas have the space to become full, expressive visual experiences.
The Creative AI Lab stands for one belief: the future of storytelling belongs to those who can imagine widely and create fearlessly with AI.